Sadfield
Landlord.
You can freeze yeast - but it's no myth that you get significant losses in viability.
For instance Park et al 1997 tested wild-type yeast (CY4) which are probably tougher than brewery yeast and found that 2 hours of freezing caused early-exponential yeast to lose ~94% of viability and late-exponential yeast to lose 40% of viability. The typical commercial pack of yeast is more like the second than the first, but that's still a big loss - and the drop is proportional to the time spent frozen, after 6 hours the 40% drop goes to >75% loss of viability.
As mentioned above, the introduction of ice crystals is the killer. If you're preparing cells for a yeast bank then a) you mix them with something like glycerol to protect them and b) you do the initial freeze by dropping them in liquid nitrogen to minimise the formation of ice crystals in the same way that Heston Blumenthal makes ice cream with liquid nitrogen to make it super-smooth, because it lacks ice crystals. Glycerol + liquid nitrogen is a long way from "just bung it in the freezer".
Sure, taking advantages of modern practices on a small number of cells. That doesn't mean that some yeast from a large collection won't survive crude practices. However, you know that, evident by the way you deliberately trunkating your quote, removing the point I made about yeast tolerating freezing in the wild. Or even in a Farmhouse brewing setting for thousands of years.