They have hit fizzy pop now its food -
Good luck with that.
England's chief medical officer says she is considering taxing unhealthy food to persuade parents to buy more fresh fruit and vegetables.
Prof Dame Sally Davies has been asked to urgently review what more can be done to meet the government's target of halving childhood obesity by 2030.
Ideas include a tax on added sugar in baby food and on high-calorie food such as pizzas and cakes.
Chief medical officer considering tax on unhealthy food
"I want parents to be incentivised to buy healthy food," she said
"We need to make sure that fresh fruit and vegetables are cheap.
"Maybe we have to subsidise them by charging more, by taxing unhealthy food.
"Parents are then nudged to buy the healthy version because it's cheaper."
But she said any plans still had to be worked out.
"I want the basket of food parents buy not to cost any more," she said.
https://www.bbc.co.uk/news/health-48461028
"I want the basket of food parents buy not to cost any more," she said"
Good luck with that.
England's chief medical officer says she is considering taxing unhealthy food to persuade parents to buy more fresh fruit and vegetables.
Prof Dame Sally Davies has been asked to urgently review what more can be done to meet the government's target of halving childhood obesity by 2030.
Ideas include a tax on added sugar in baby food and on high-calorie food such as pizzas and cakes.
Chief medical officer considering tax on unhealthy food
"I want parents to be incentivised to buy healthy food," she said
"We need to make sure that fresh fruit and vegetables are cheap.
"Maybe we have to subsidise them by charging more, by taxing unhealthy food.
"Parents are then nudged to buy the healthy version because it's cheaper."
But she said any plans still had to be worked out.
"I want the basket of food parents buy not to cost any more," she said.
https://www.bbc.co.uk/news/health-48461028